THE INDUSTRY


Take advantage of what this market can do for you!


Win “loyals” for your brand

Planeta Marketing Lab identifies local social issues that are within your company’s reach and that complement your desired goals.

Multicultural markets deserve a dedicated effort, especially since their spending power keeps increasing.

Learn from the market

Planeta Marketing Lab helps you find your role in growing multicultural markets, from 1st generation immigrants to the so called “hispannials”.

Acculturation is a real thing that affects consumer behavior. Our goal is to highlight the real value of this pool of consumers while increasing your company's profits in the process.